About Bruce
Inspiring leaders and managers to build champion teams and customers for life.
As a five time CEO and current Company Chairman and Director, Bruce is a proven transformation leader with extensive experience across a range of industries including real estate, media, financial services, technology and retail. He is a passionate leader of change, and he believes that better leadership is critical to improving business performance through people.
His various achievements include:
- Led real estate giant Colliers out of the 1990’s property recession;
 - In six months took a single product from losing $600,000 per year to a $2.2 million profit;
 - Also led Kerry Packer’s ACP Media, and iconic NZ company Canterbury International;
 - Oversaw the largest debt restructure in NZ corporate history – $1.8 billion at Yellow Pages Group;
 - Has made over 2,000 speeches and presentations in NZ, Australia, Asia, UK and USA.
 
Bruce is now a professional director with a portfolio comprising six boards, is a highly regarded advisor to business leaders, and is one of Australasia’s leading conference keynote speakers.
The best leaders don’t shout
How to engage your people, manage millennials and get things done.
In The Best Leaders Don’t Shout five time CEO Bruce Cotterill shares the lessons he learned fixing broken businesses and rebuilding shattered teams. In this jargon free book and enlightened pathway to improving business performance, Bruce tells memorable stories and shares simple tools, lists and templates, summaries and questions that will help everyone from CEOs to team leaders to build better workplaces, more engaged teams, and happier customers.
Once you read this book, you’ll want a copy for each and every person on your leadership team. Your people will thank you, and so will your customers, and bank manager.
This is a very powerful book filled with laser-focused insights on how to lead an organisation to great success. It is one of the few business books I would consider a must read.
John Spence – USA Top 100 Business Thought Leader
OveR 5000 copies sold IN NEW ZEALAND.
Do you aspire to be a better leader? purchase your copy today.
IN MY OPINION…
Local media need to find their teeth again
In the past couple of weeks I've noticed a bit more commentary starting to appear about the behaviour of the media. One of the often repeated charges is that the media is demonstrating bias in favour of the Government and against the various Opposition parties. This...
What’s missing from our anti-Covid arsenal? A sense of urgency
It was a couple of Fridays ago — five days before the latest lockdown. I had a spare afternoon so I decided to get a haircut and a Covid jab. The haircut, at least, was straightforward. Then I walked into the local medical centre. It was about 1:45pm and the place was...
Raise the bar for better results
I sometimes wonder if we're being deliberately dumbed down. Not in an educational sense, although that's been going on for years. But more in the sense of our own expectations of the society around us. I believe we are all party to managing expectations. We do it all...
Getting National back on the winning track
They say it's the hardest job in politics. I suspect it's harder than that. I imagine that the role of an entire party in opposition is a difficult one. But the role of leader is really tough. Right now, the Nats need a refresh. If you think for a moment about how a...
What I learned from a day observing the health system
It's Monday morning. 10.30am. The Euro 2021 football final has just finished. My phone rings. The voice on the other end tells me that my mother is in an ambulance on her way to hospital. She's had a fall, and her already troublesome spine is causing immense pain. I...
MMP and why governments need ‘handbrakes’
I've never been a fan of MMP. I don't like the unique feature of MMP governments where the "tail wags the dog". In other words, where the minor party in the relationship is disproportionately influential in what does and doesn't get done. I also don't like the fact...









