by Bruce Cotterill | Jul 23, 2018 | Customer Experience, Leadership, People Management
Have you ever noticed how Air New Zealand, once we’re all crammed into the cabin and ready to go, takes great delight in telling us about the various awards they’ve won recently? But business is about outcomes, not awards. I refer to this because I find...
by Bruce Cotterill | Apr 2, 2018 | Customer Experience, Leadership
Earlier this month I spent some time with a team of senior Sales Executives and their Sales Managers. The purpose of the session was this: they had been losing big ‘new business’ pitches, so we decided to review the business development process from brief to pitch. ...
by Bruce Cotterill | Jan 1, 2018 | Customer Experience
Recently we completed a home renovation project. As part of the process, we decided to install a new Spa Pool. I thought that buying a spa pool, or hot tub as some people call it, would be a straightforward process. I had heard of an international manufacturer...
by Bruce Cotterill | Apr 30, 2015 | Customer Experience, Leadership
Last week I sat with a small management team at a software company, discussing their plans. These people are moderately successful but are wanting to take their business to another level. Like many mid sized business entrepreneurs, they are not sure how to do so. It...
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